Unique SWOT analysis process

4 steps to create your strategy with SWOT analysis

To create strategy with SWOT analysis there are only four steps which need to be done:

The five steps of the SWOT process

ANALYSISThink about and identify features, then group them into four categories: Strengths, Weaknesses, Opportunities and Threats (you can read more about it below).

SELECTION: Select the most valuable and important features from each category (read more).

EVALUATION: Prioritize features by assigning an importance factor to each of them (read more).

CONNECTION: Identify an existing relationships between the categories to identify the impact of each feature on your final strategy (read more).

STRATEGY: At the end of the process you will receive full summary of pertinent data, as well as a recommended strategy for your current situation and suggestions for future actions (read more).


Today we will focus on the first step – Analysis.

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