How your strengths help in making use of opportunities. SWOT analysis - Connection step.

Note: this is one of the posts in series: How to conduct SWOT. (The previous entries can be found here). 

In the previous post we have discussed an analysis, have done the selection step and have evaluated the selected features. Today it is time to focus on the last step of the process which is:

CONNECTION 

Let’s take another look at the whole process.

The five steps of the SWOT process

 

In the previous step our main goal was to assign a value to the most important and valuable features. Now we can figure out how particular features have an affect on each other.

Why should one check the relationship between SWOT features?

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