Did you know that SWOT analysis is more than fifty years old? New methods come and go, but hundreds of thousands of businesses around the world still trust SWOT. Why is it that the framework developed in the 60′ still stands bravely, invariably finding new supporters in such a volatile business world, where the landscape […]
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What is SWOT analysis? Examples of SWOT
SWOT is one of the easiest and most effective methods of analysis. It can be applied both to business processes (such as determining market positions or validating new product ideas) or personal decisions (such the progress of career). The acronym SWOT stands for: Strengths Weaknesses Opportunities Threats The development of SWOT is credited to Albert Humphrey, who tested the […]